{"id":6157,"date":"2021-10-18T17:32:37","date_gmt":"2021-10-18T22:32:37","guid":{"rendered":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/?p=6157"},"modified":"2021-10-18T17:32:43","modified_gmt":"2021-10-18T22:32:43","slug":"como-generar-nuevas-ideas","status":"publish","type":"post","link":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/","title":{"rendered":"\u00bfC\u00f3mo generar nuevas ideas?"},"content":{"rendered":"\n<p>La <strong>ideaci\u00f3n<\/strong> consiste en m\u00e9todos o ejercicios que ayudan a un equipo de trabajo a <strong>generar ideas distintas<\/strong>. Es un proceso pr\u00e1ctico utilizado por la firma europea <strong>Board of Innovation<\/strong> en los talleres y seminarios que han impartido por todo el mundo.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-pixabay-268362-1-1024x768.jpg\" alt=\"\" class=\"wp-image-6165\" width=\"332\" height=\"249\" srcset=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-pixabay-268362-1-1024x768.jpg 1024w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-pixabay-268362-1-300x225.jpg 300w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-pixabay-268362-1-768x576.jpg 768w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-pixabay-268362-1-1000x753.jpg 1000w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-pixabay-268362-1.jpg 1067w\" sizes=\"(max-width: 332px) 100vw, 332px\" \/><\/figure><\/div>\n\n\n\n<p>Aqu\u00ed veremos r\u00e1pidamente <strong>4 m\u00e9todos distintos<\/strong>, los cuales se crearon para trabajarlos de forma presencial, pero con mente abierta pueden ser adaptados a trabajarse remotamente con alguna aplicaci\u00f3n de colaboraci\u00f3n como Zoom o Microsoft Teams.<\/p>\n\n\n\n<p><strong>1.- \u00bfQu\u00e9 pasar\u00eda si\u2026?<\/strong> <br>Un m\u00e9todo muy utilizado es preguntar al grupo &#8220;<strong>\u00bfQu\u00e9 pasar\u00eda si\u2026?<\/strong>&#8221; Y eliminamos alguna restricci\u00f3n con la que la empresa cuenta o planteamos una situaci\u00f3n hipot\u00e9tica. La pregunta t\u00edpica es &#8220;<strong>\u00bfQu\u00e9 pasar\u00eda si tuvi\u00e9ramos presupuesto ilimitado para el proyecto?<\/strong>&#8220;, pero hay muchas otras preguntas que son efectivas tales como &#8220;<strong>\u00bfQu\u00e9 pasar\u00eda si tuvi\u00e9ramos 1 mill\u00f3n de seguidores en redes sociales?&#8221; o &#8220;\u00bfQu\u00e9 pasar\u00eda si todo nuestro proceso fuera automatizado?<\/strong>&#8220;.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-pixabay-356079-1024x619.jpg\" alt=\"\" class=\"wp-image-6159\" width=\"400\" height=\"242\" srcset=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-pixabay-356079-1024x619.jpg 1024w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-pixabay-356079-300x181.jpg 300w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-pixabay-356079-768x464.jpg 768w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-pixabay-356079.jpg 1280w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/figure>\n\n\n\n<p> <strong>2.- Pensamiento Opuesto<\/strong>.<br>En este hacemos algunas suposiciones sobre nuestro producto o soluci\u00f3n y luego generamos ideas bas\u00e1ndonos en lo opuesto, por ejemplo, si estamos trabajando en un producto, una suposici\u00f3n puede ser <strong>&#8220;La gente compra mi producto con dinero&#8221;<\/strong> y las ideas pueden basarse en <strong>&#8220;No se necesita dinero para comprar mi producto&#8221;<\/strong>, de aqu\u00ed podr\u00edan salir ideas como <strong>&#8220;el producto se paga con puntos de lealtad&#8221;<\/strong> o <strong>&#8220;el producto es gratis si el cliente tiene una suscripci\u00f3n&#8221;<\/strong>. Se pueden hacer variaciones al tema donde se magnifique o recorte la suposici\u00f3n, siguiendo con el ejemplo anterior, las preguntas pueden ser &#8220;<strong>\u00bfQu\u00e9 necesitar\u00eda entregar para poder cobrar 5 veces m\u00e1s por mi producto?&#8221;<\/strong> o <strong>&#8220;\u00bfC\u00f3mo podr\u00eda reducir el precio de mi producto a la mitad?&#8221;<\/strong>. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-andrea-piacquadio-3779432.jpg\" alt=\"\" class=\"wp-image-6160\" width=\"399\" height=\"313\" srcset=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-andrea-piacquadio-3779432.jpg 1023w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-andrea-piacquadio-3779432-300x235.jpg 300w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-andrea-piacquadio-3779432-768x601.jpg 768w\" sizes=\"(max-width: 399px) 100vw, 399px\" \/><\/figure>\n\n\n\n<p><strong>3.- Matriz de Tendencias y Tecnolog\u00edas<\/strong>.<br>Una forma m\u00e1s de generar ideas es la conocida como &#8220;Matriz de Tendencias y Tecnolog\u00edas&#8221;. Si por ejemplo nuestra soluci\u00f3n consiste en una lavander\u00eda, podr\u00edamos generar ideas pregunt\u00e1ndonos &#8220;<strong>\u00bfC\u00f3mo har\u00eda mi lavander\u00eda m\u00e1s atractiva para la generaci\u00f3n Millenial?<\/strong>&#8221; o &#8220;<strong>\u00bfC\u00f3mo pudiera promover mi lavander\u00eda como 100% amigable con el medio ambiente<\/strong>&#8216;&#8221;. <\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-tracy-le-blanc-607812-1024x683.jpg\" alt=\"\" class=\"wp-image-6161\" width=\"398\" height=\"265\" srcset=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-tracy-le-blanc-607812-1024x683.jpg 1024w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-tracy-le-blanc-607812-300x200.jpg 300w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-tracy-le-blanc-607812-768x512.jpg 768w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-tracy-le-blanc-607812.jpg 1200w\" sizes=\"(max-width: 398px) 100vw, 398px\" \/><\/figure>\n\n\n\n<p><strong>4.- Pensamiento An\u00e1logo<\/strong>. <br>N\u00f3tese que <strong>dicha empresa no tiene que estar en la misma industria que nuestra soluci\u00f3n<\/strong>, es m\u00e1s, sentimos que el ejercicio es m\u00e1s provechoso cuando la empresa no est\u00e1 en nuestra industria <strong>porque as\u00ed las ideas no son simples copias de lo que hace uno de nuestros competidores, lo que nos mantendr\u00eda siempre detr\u00e1s de \u00e9l<\/strong>. Es importante que no s\u00f3lo anotemos el atributo tal y como lo pusimos, sino que lo convirtamos en algo particular de nuestra soluci\u00f3n, si por ejemplo tenemos una empresa de servicios, no pondr\u00edamos solamente &#8220;<strong>Servicio por medio de una aplicaci\u00f3n<\/strong>&#8220;, sino que necesitar\u00edamos para que los clientes pudieran usar esa funci\u00f3n, como por ejemplo &#8220;<strong>Sistema de Tickets Automatizado<\/strong>&#8221; o &#8220;<strong>Cuadrillas de Guardia por Zonas<\/strong>&#8220;.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-mart-production-7550581-1024x683.jpg\" alt=\"\" class=\"wp-image-6162\" width=\"398\" height=\"266\" srcset=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-mart-production-7550581-1024x683.jpg 1024w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-mart-production-7550581-300x200.jpg 300w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-mart-production-7550581-768x512.jpg 768w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-mart-production-7550581.jpg 1200w\" sizes=\"(max-width: 398px) 100vw, 398px\" \/><\/figure>\n\n\n\n<p>Si est\u00e1s interesada\/o en conocer m\u00e1s acerca de la Ideaci\u00f3n o te gustar\u00eda ponerlas en pr\u00e1ctica, ponte cont\u00e1ctanos para informarte cuando estaremos realizando nuestro pr\u00f3ximo taller \u201c<strong>Makiiing<\/strong>\u201d, en el cual se ven estos y otros m\u00e9todos que buscan desarrollar la innovaci\u00f3n dentro de las empresas.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><a href=\"https:\/\/coparmexjal.org.mx\/cpx\/cursos\/makiiing\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/banners_makiiing-1.jpg\" alt=\"\" class=\"wp-image-6163\" width=\"452\" height=\"302\" srcset=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/banners_makiiing-1.jpg 600w, https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/banners_makiiing-1-300x200.jpg 300w\" sizes=\"(max-width: 452px) 100vw, 452px\" \/><\/a><\/figure><\/div>\n","protected":false},"excerpt":{"rendered":"<p>el ejercicio es m\u00e1s provechoso cuando la empresa no est\u00e1 en nuestra industria porque as\u00ed las ideas no son simples copias de lo que hace uno de nuestros competidores, lo que nos mantendr\u00eda siempre detr\u00e1s de \u00e9l<\/p>\n","protected":false},"author":2,"featured_media":6158,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[152],"tags":[1072,1074,301,1073],"class_list":["post-6157","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-empresas","tag-brainstorming","tag-generar-ideas","tag-ideas","tag-lluvia-de-ideas"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfC\u00f3mo generar nuevas ideas? - Entorno Empresarial<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfC\u00f3mo generar nuevas ideas? - Entorno Empresarial\" \/>\n<meta property=\"og:description\" content=\"el ejercicio es m\u00e1s provechoso cuando la empresa no est\u00e1 en nuestra industria porque as\u00ed las ideas no son simples copias de lo que hace uno de nuestros competidores, lo que nos mantendr\u00eda siempre detr\u00e1s de \u00e9l\" \/>\n<meta property=\"og:url\" content=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/\" \/>\n<meta property=\"og:site_name\" content=\"Entorno Empresarial\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/comcoparmex\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-18T22:32:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-10-18T22:32:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-andrea-piacquadio-3758105-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"751\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Coparmex Jalisco\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@comcoparmex\" \/>\n<meta name=\"twitter:site\" content=\"@comcoparmex\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Coparmex Jalisco\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/como-generar-nuevas-ideas\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/como-generar-nuevas-ideas\\\/\"},\"author\":{\"name\":\"Coparmex Jalisco\",\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/#\\\/schema\\\/person\\\/7d1d56a9587bfb3a725cd3dbfbdb9d44\"},\"headline\":\"\u00bfC\u00f3mo generar nuevas ideas?\",\"datePublished\":\"2021-10-18T22:32:37+00:00\",\"dateModified\":\"2021-10-18T22:32:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/como-generar-nuevas-ideas\\\/\"},\"wordCount\":568,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/como-generar-nuevas-ideas\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/wp-content\\\/uploads\\\/2021\\\/09\\\/pexels-andrea-piacquadio-3758105-1.jpg\",\"keywords\":[\"brainstorming\",\"generar ideas\",\"ideas\",\"lluvia de ideas\"],\"articleSection\":[\"Empresas\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/como-generar-nuevas-ideas\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/como-generar-nuevas-ideas\\\/\",\"url\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/como-generar-nuevas-ideas\\\/\",\"name\":\"\u00bfC\u00f3mo generar nuevas ideas? - Entorno Empresarial\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/como-generar-nuevas-ideas\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/como-generar-nuevas-ideas\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/wp-content\\\/uploads\\\/2021\\\/09\\\/pexels-andrea-piacquadio-3758105-1.jpg\",\"datePublished\":\"2021-10-18T22:32:37+00:00\",\"dateModified\":\"2021-10-18T22:32:43+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/como-generar-nuevas-ideas\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/como-generar-nuevas-ideas\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/como-generar-nuevas-ideas\\\/#primaryimage\",\"url\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/wp-content\\\/uploads\\\/2021\\\/09\\\/pexels-andrea-piacquadio-3758105-1.jpg\",\"contentUrl\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/wp-content\\\/uploads\\\/2021\\\/09\\\/pexels-andrea-piacquadio-3758105-1.jpg\",\"width\":751,\"height\":800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/como-generar-nuevas-ideas\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u00bfC\u00f3mo generar nuevas ideas?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/#website\",\"url\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/\",\"name\":\"Revista Entorno Empresarial\",\"description\":\"Coparmex Jalisco\",\"publisher\":{\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/#organization\",\"name\":\"Coparmex Jalisco\",\"url\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/logo-amp.png\",\"contentUrl\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/wp-content\\\/uploads\\\/2020\\\/02\\\/logo-amp.png\",\"width\":120,\"height\":90,\"caption\":\"Coparmex Jalisco\"},\"image\":{\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/facebook.com\\\/comcoparmex\",\"https:\\\/\\\/x.com\\\/comcoparmex\",\"http:\\\/\\\/instagram.com\\\/coparmexjalisco\",\"https:\\\/\\\/mx.linkedin.com\\\/company\\\/coparmex-jalisco\",\"https:\\\/\\\/www.youtube.com\\\/c\\\/CoparmexJaliscomx\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/#\\\/schema\\\/person\\\/7d1d56a9587bfb3a725cd3dbfbdb9d44\",\"name\":\"Coparmex Jalisco\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/wp-content\\\/uploads\\\/2020\\\/06\\\/favicon-150x133.png\",\"url\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/wp-content\\\/uploads\\\/2020\\\/06\\\/favicon-150x133.png\",\"contentUrl\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/wp-content\\\/uploads\\\/2020\\\/06\\\/favicon-150x133.png\",\"caption\":\"Coparmex Jalisco\"},\"url\":\"https:\\\/\\\/coparmexjal.org.mx\\\/entorno-empresarial\\\/author\\\/coparmexjalisco\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u00bfC\u00f3mo generar nuevas ideas? - Entorno Empresarial","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/","og_locale":"es_MX","og_type":"article","og_title":"\u00bfC\u00f3mo generar nuevas ideas? - Entorno Empresarial","og_description":"el ejercicio es m\u00e1s provechoso cuando la empresa no est\u00e1 en nuestra industria porque as\u00ed las ideas no son simples copias de lo que hace uno de nuestros competidores, lo que nos mantendr\u00eda siempre detr\u00e1s de \u00e9l","og_url":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/","og_site_name":"Entorno Empresarial","article_publisher":"https:\/\/facebook.com\/comcoparmex","article_published_time":"2021-10-18T22:32:37+00:00","article_modified_time":"2021-10-18T22:32:43+00:00","og_image":[{"width":751,"height":800,"url":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-andrea-piacquadio-3758105-1.jpg","type":"image\/jpeg"}],"author":"Coparmex Jalisco","twitter_card":"summary_large_image","twitter_creator":"@comcoparmex","twitter_site":"@comcoparmex","twitter_misc":{"Escrito por":"Coparmex Jalisco","Tiempo de lectura":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/#article","isPartOf":{"@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/"},"author":{"name":"Coparmex Jalisco","@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/#\/schema\/person\/7d1d56a9587bfb3a725cd3dbfbdb9d44"},"headline":"\u00bfC\u00f3mo generar nuevas ideas?","datePublished":"2021-10-18T22:32:37+00:00","dateModified":"2021-10-18T22:32:43+00:00","mainEntityOfPage":{"@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/"},"wordCount":568,"commentCount":0,"publisher":{"@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/#organization"},"image":{"@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/#primaryimage"},"thumbnailUrl":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-andrea-piacquadio-3758105-1.jpg","keywords":["brainstorming","generar ideas","ideas","lluvia de ideas"],"articleSection":["Empresas"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/","url":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/","name":"\u00bfC\u00f3mo generar nuevas ideas? - Entorno Empresarial","isPartOf":{"@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/#website"},"primaryImageOfPage":{"@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/#primaryimage"},"image":{"@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/#primaryimage"},"thumbnailUrl":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-andrea-piacquadio-3758105-1.jpg","datePublished":"2021-10-18T22:32:37+00:00","dateModified":"2021-10-18T22:32:43+00:00","breadcrumb":{"@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/#primaryimage","url":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-andrea-piacquadio-3758105-1.jpg","contentUrl":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2021\/09\/pexels-andrea-piacquadio-3758105-1.jpg","width":751,"height":800},{"@type":"BreadcrumbList","@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/como-generar-nuevas-ideas\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/"},{"@type":"ListItem","position":2,"name":"\u00bfC\u00f3mo generar nuevas ideas?"}]},{"@type":"WebSite","@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/#website","url":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/","name":"Revista Entorno Empresarial","description":"Coparmex Jalisco","publisher":{"@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/#organization","name":"Coparmex Jalisco","url":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/#\/schema\/logo\/image\/","url":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2020\/02\/logo-amp.png","contentUrl":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2020\/02\/logo-amp.png","width":120,"height":90,"caption":"Coparmex Jalisco"},"image":{"@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/facebook.com\/comcoparmex","https:\/\/x.com\/comcoparmex","http:\/\/instagram.com\/coparmexjalisco","https:\/\/mx.linkedin.com\/company\/coparmex-jalisco","https:\/\/www.youtube.com\/c\/CoparmexJaliscomx"]},{"@type":"Person","@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/#\/schema\/person\/7d1d56a9587bfb3a725cd3dbfbdb9d44","name":"Coparmex Jalisco","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2020\/06\/favicon-150x133.png","url":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2020\/06\/favicon-150x133.png","contentUrl":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-content\/uploads\/2020\/06\/favicon-150x133.png","caption":"Coparmex Jalisco"},"url":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/author\/coparmexjalisco\/"}]}},"_links":{"self":[{"href":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-json\/wp\/v2\/posts\/6157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-json\/wp\/v2\/comments?post=6157"}],"version-history":[{"count":3,"href":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-json\/wp\/v2\/posts\/6157\/revisions"}],"predecessor-version":[{"id":6168,"href":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-json\/wp\/v2\/posts\/6157\/revisions\/6168"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-json\/wp\/v2\/media\/6158"}],"wp:attachment":[{"href":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-json\/wp\/v2\/media?parent=6157"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-json\/wp\/v2\/categories?post=6157"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/coparmexjal.org.mx\/entorno-empresarial\/wp-json\/wp\/v2\/tags?post=6157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}